A total of 67 prizes were awarded at the 'Vinitaly Design Award 2024', divided into 10 Best and 57 trophies including Black, Gold, Silver and Bronze, in the ceremony held on Saturday 13th in Verona during a gala evening at the Ristori theatre. In the competition which rewards the best packaging for wine, spirits, extra virgin olive oil, beers and secondary packaging - in which 335 projects from advertising agencies, designers and manufacturing companies participated - there were 15 categories, 4 more than the regulation in force until last year , when the contest, in its 27th edition, was still called "International Packaging Competition".
These are the 10 'Best', some of which are linked to the names of sponsors: 'Best In Show' at Votiva, Urciuolo Vini, designer Spazio Di Paolo; 'Best Use of Glass by Estal' at 1861 Gin, Designer Basile ADV; 'Best Use Of Paper by Fedrigoni' to Dolomis, designer Killer Idea; 'Best Excellence in Embellishment by Luxoro Kurz' at Euda, Borgo Conventi, designer Tonutti Tecniche Grafiche Spa; 'Best Use Of Color' at Prospettiva 12345, Adagio, designer Ey Studio; 'Best Gdo Label' at Distillerie Franciacorta, Stock Srl, designer Robillant Associati; 'Best Coordinated Image' to Animali Brilli, Colle della Pia, designers Pocci and Dondoli Archirivolto; 'Best Closures' to Conte Camillo Negroni, Mack Brands, designer Seriesnemo; 'Best Innovation' at Amarone Dei Mosaici, Benedetti La Villa, Ad Vision designer. The award for 'Agency Of The Year 2024' went to 'Spazio Di Paolo' based in Spoltore (Pescara).
The best in the categories (Black trophy): for 'White wines' award to Edi, Bocelli 1831, designer Spazio Di Paolo; for 'Red Wines' at Le Profondità - Cancellariidae, Cobalto Srl, designer Donatella Mancini; for 'Rosé Wines' at Teanum, designer Dispenser Studio; for 'Sparkling Wines' at Palazzo Lana Extreme 2013, Guido Berlucchi & C. Spa, designer Spazio Di Paolo; for 'Fine Wines' at Votiva Urciuolo Vini, designer Spazio Di Paolo; for 'Liquor Wines' in Vermouth, Castelfalfi, designer Spazio Di Paolo; for 'Series Wines' to Vinum Hadrianum, designer Spazio Di Paolo; for 'Limited Edition' at M63, Tonutti Tecniche Grafiche Spa; for 'Private Label' to Imbroglione, Brand Breeder, designer Spazio Di Paolo; for 'Secondary Pack' at Lunapiena, Profilia Spa, Designer Basile ADV; for 'Clear Spirits' at 1861 Gin, Designer Basile ADV; for 'Dark Spirits' at Rum Eleccion, Marchants SRL, designer Agenzia Geppa; for 'Extra Virgin Olive Oil' to Teanum, designer Dispenser Studio; for 'Beer' at Entire Brewing, designer D.sign_D.scipline.
"This year we have witnessed a rebirth of the historic Vinitaly Packaging Design competition, we have brought together a jury of 20 elements among the best professionals in the sector with the legal supervision of lawyers Mauro Cobelli and Mauro Giuri to evaluate the 335 projects received - explains the artistic director Mario Di Paolo - The categories have been simplified, others have been added to increase the number of registrations, obviously the jurors who had their projects in the competition were not able to vote for them". He himself abstained from voting in the categories in which his agency, 'Spazio Di Paolo', found itself in the running and ended up on the podium. "I cannot hide my satisfaction, which derives above all from the quality of the works presented, the competition is becoming more and more difficult and the quality level will rise further in the next editions. I hope that the registered projects will increase, so as to be able to better define the new ones trend of Italian packaging design. Vinitaly confirms itself not only as a showcase but also as a moment for discussion between professionals and producers". Next year, Di Paolo announces, the jurors will become 30 and the competition will be divided into two days, one of which will be dedicated to training with the participation of schools and sector professionals.