Researchers analyzed 23,000 Tinder profiles of single men and women to find key differences between the sexes. Many men declared that they were passionate about sports, something that they think women should like.

Women more tended to express interest in movies, music, and coffee and were more likely to respond to a guy who liked the same things. "Fitness" and "exercise" also imply that a man has discipline and routine and prioritizes his health and body image, and women respond better to them because they imply something active versus passive. The experts explain that references to football, golf, and boxing aren't unique enough for men to stand out and encourage guys to post hobbies that allow women to connect enough to stop on their profile and give it a shot. They recommend that men skip some hobbies - for example, football, sports, and pubs - and instead write about activities such as trips, music, and drinking coffee in order to appeal to their target audience. A considerable 21% of the men and 14 per cent of the women had one of these two words in their profiles.