Avène enters the very closed circle of billionaire brands.
The Pierre Fabre laboratory brand reached one billion euros in turnover in 2023, at the end of a very dynamic year where its sales increased by 10%.
Avène holds 6.3% of the global dermo-cosmetics market, a particularly buoyant segment since the Covid pandemic, which strives to combine care and beauty.
With Avène, Pierre Fabre achieves the feat of rising to second place among the best-selling dermo-cosmetics brands in the world, behind La Roche Posay, owned by L'Oréal.
The world number one in beauty, which has a turnover of 41.2 billion euros, nevertheless has incomparable firepower when it comes to developing its brands on international markets.
Its dermatological brands (La Roche Posay, CeraVe, Vichy, SkinCeuticals, etc.) are driving growth in the sector.
Their sales grew by 25.5% in 2023, to 6.4 billion…
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