The Limited Times

Now you can see non-English news...

Adidas exit from the DFB: survey delivers devastating verdict

2024-03-28T09:25:48.619Z

Highlights: Adidas exit from the DFB: survey delivers devastating verdict.. As of: March 28, 2024, 10:08 a.m By: Alexander Kaindl CommentsPressSplit The change of supplier at the D FB is causing discussions. The fans have now made it clear in an IPPEN.MEDIA survey what they think of the Adidas-Nike decision. Almost 80 percent (as of March 23, 5 p.m.) of the participants voted "no"



As of: March 28, 2024, 10:08 a.m

By: Alexander Kaindl

Comments

Press

Split

The change of supplier at the DFB is causing discussions. The fans have now made it clear in an IPPEN.MEDIA survey what they think of the Adidas-Nike decision.

Frankfurt – It is possibly the most discussed substitution in the history of the German national football team: the DFB will separate from its decades-old supplier Adidas at the end of 2026 and will from now on be equipped by its biggest competitor Nike.

Do you think the DFB's move from Adidas to Nike was right?

The decision, which was announced on March 21st, around three months before the European Championships in Germany, was and is of course hotly debated in football Germany. In the meantime, a number of officials, former members and even politicians have spoken out.

The German national team and the traditional German company – this marriage was and is inseparable for generations of fans. The vote in our IPPEN.MEDIA survey is correspondingly clear.

From 2027, the German national football teams will no longer be equipped by Adidas, but by Nike. © osnapix / Imago

Adidas exit from the DFB: survey delivers devastating verdict

The question was: “Do you think the DFB’s move from Adidas to Nike was right?” Almost 80 percent (as of March 23, 5 p.m.) of the participants voted “no” – a devastating verdict. Only around 16 percent are positive about the change, five percent do not want to commit.

The facts: Nike apparently pays 100 million euros annually to the DFB. Adidas is supposedly only supposed to transfer half of this sum - from an economic point of view, the change is a must for the cash-strapped association. Sports economist Christoph Breuer, for example, also sees it this way.

My news

  • Nasty scam with the Rosenheim cops: Actors pack with atrocities read out in their name

  • Flixbus accident on A9 near Leipzig: Witnesses report bus accident - police correct reading of victim numbers

  • She had planned Gottschalk's visit to BR completely differently: Schöneberger lost his composure

  • “Brazen” Ukrainian attacks in Russia? Ex-US general warns of “terrible recommendation” read

  • Strong earthquake in Italy and Austria: Read “Heard a terrible bang”.

  • Princess Kate has cancer – this is how Victoria of Sweden and Mette-Marit of Norway react

Sports economist Christoph Breuer: Switching from Adidas to Nike is “no alternative” for the DFB

“If a non-profit football association can earn almost twice as much and almost 400 million euros more over eight years and put at least a larger part of it into the development of children’s, youth and women’s football, then there is no alternative,” said the professor at the German Sports University in Cologne to the

German Press Agency

. If you then see that “the once rich DFB has become an association that has to turn over the euro twice, there is no alternative to taking action.”

(akl)

Source: merkur

All sports articles on 2024-03-28

You may like

Trends 24h

Latest

© Communities 2019 - Privacy

The information on this site is from external sources that are not under our control.
The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them.